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Never Use These Words In A PR News Release

One can almost always tell when a public relations communique has been hi-jacked by engineers, designers and weak writers.  What truly becomes a “press release” (the opposite of a “news release,” defined as a document circulated amongst the news media that actually contains, wait for it …. NEWS) … becomes paragraph after paragraph of pure

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First Book Signing For Author Will Manning

Last night was a milestone event for new author Will Manning, who has recently published his first full-length book, MLGW – A Peace of War. The event was held at The Weekend Reader Book Shop in Balch Springs, TX.  Attendance, though light for a June Friday night, was enough to give the author a boost

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Press Release v. News Release, There Is A Difference

There are two options in the public relations world: 1) Go with a traditional and expensive PR firm that writes “press releases,” or 2) go with a company that’s focused on delivering “news releases” to reporters that will get attention and increase your odds of making it into a news cycle without winding up with

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Revision Progression

We’ve spent an inordinate amount of time the past few days revising our site to make it much more colorful and interesting, not to mention robust. We hope you like the changes and that it increases your excitement about working with Claxton Creative. Changes still are underway, so please, if you need something, feel free

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fuzzy test

We just disabled the visual editor under the USER option, and have a plain ole screen. What happens when we try to set a new paragraph? The answer was nothing.  Everything still runs together.  Ugh.  

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Experimentation

Hello, and thanks for visiting our site. As we transition, we are testing formatting with the new theme. Somethings, we’ve seen, in particular, that paragraph returns done previously are not fairing well in the transition.

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Greetings From Huntsville, AL

We’re back again in Huntsville, AL meeting with the company leaders of Digheon Healthcare, Inc. Much has been done to advance the positioning of our client in the past few weeks. It’s time for us to begin some new discussions about how to market a medical information company online and in traditional channels. Related articles

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Praise for James Carney in a Week from Hell

We’ve read a couple reports this week taking White House Press Secretary James Carney to task for the bungled way the Obama administration has released information about the killing of Osama bin Laden.  And to be fair to Carney, these critical reports aren’t completely fair to Carney. Some have questioned whether he has the muster

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